Website SMS-Magic

Are you an experienced data professional looking Senior Data Analyst to make a real impact in a fast-growing technology company? SMS-Magic (Conversive) is hiring a Senior Data Analyst to help transform customer data into powerful business insights that drive revenue, engagement, and product success.

This is a full-time, on-site opportunity in Haveli, Maharashtra, ideal for professionals with 6–8 years of experience in data analytics and business intelligence.


Job Overview

Role: Senior Data Analyst
Company: SMS-Magic (Conversive)
Location: Haveli, Maharashtra, India
Job Type: Full-time, On-site
Experience Required: 6–8 Years


About the Role – Senior Data Analyst

As a Senior Data Analyst, you will play a crucial role in turning large volumes of customer conversation, transactional, and product usage data into meaningful insights.

Your work will directly support key business teams including Sales, Marketing, Customer Success, and Product, helping them optimize the customer journey, improve engagement, and increase revenue growth.

This role requires a strong analytical mindset, technical expertise in data tools, and the ability to communicate insights clearly to business stakeholders.


Key Responsibilities – Senior Data Analyst

  • Analyze customer conversation data from channels such as SMS, WhatsApp, and chat to identify engagement trends.

  • Identify drop-offs and growth opportunities using transactional and product usage data.

  • Build and maintain business dashboards and reports for leadership and cross-functional teams.

  • Develop and manage revenue funnel metrics from MQL to SQL to Revenue.

  • Track marketing campaign performance, product adoption, and customer engagement metrics.

  • Provide data-driven recommendations to improve conversion rates and retention.

  • Work with large-scale datasets, ensuring accuracy, consistency, and governance.

  • Identify data gaps and tracking issues to strengthen data infrastructure.


Required Skills – Senior Data Analyst

Essential Skills

  • Advanced Data Analysis: Strong experience with SQL, Excel/Google Sheets, and BI tools like Power BI, Tableau, or Looker.

  • Business & Revenue Analytics: Understanding of customer lifecycle, funnels, and growth metrics.

  • Data to Insights: Ability to convert raw data into meaningful business recommendations.

  • Stakeholder Collaboration: Experience working with Sales, Marketing, and Product teams.

  • Big Data Handling: Experience managing large datasets, including customer interaction logs.

  • Data Governance: Strong focus on data quality, consistency, and reporting reliability.


Preferred Skills – Senior Data Analyst

  • Experience in SaaS, CPaaS, CRM, or Marketing Automation platforms.

  • Knowledge of Python or R for advanced data analysis.

  • Familiarity with product analytics and growth frameworks.

  • Strong communication and data storytelling abilities.


Educational Qualification

A Bachelor’s Degree in Engineering, Statistics, Mathematics, or a related field is preferred.


Why This Role Is Exciting

This opportunity allows you to work at the intersection of data, product, and customer engagement in a technology-driven environment. Your insights will directly influence revenue strategy, product adoption, and customer success.


Apply Now

If you have strong analytical skills and want to work with data-driven teams in a fast-growing tech company, this Senior Data Analyst role at SMS-Magic could be your next career move.

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