Email Marketing Specialist

Key Responsibilities

Market Research & Strategy Email Marketing Specialist

• • Email Marketing Specialist Research industry trends, audience behavior, and competitor strategies
• Contribute to marketing planning and campaign ideas
• Help in audience segmentation and positioning strategies

Campaign Execution

• Assist in planning and executing digital marketing campaigns (email, social media, performance marketing)
• Monitor and report campaign performance using tools like Google Analytics, Meta Ads Manager, etc.
• Suggest improvements to increase reach, engagement, and conversion

Coordination & Project Management

• Work with content writers, graphic designers, and video editors to deliver campaign assets
• Create timelines, track tasks, and ensure timely delivery
• Help manage our email lists, landing pages, and course promotion calendar

Tools & Platforms

• Hands-on experience with marketing tools like Canva, Meta Business Suite, MailChimp, or similar
• Basic understanding of SEO, social media metrics, and ad performance
• Familiarity with CRMs and marketing automation platforms is a plus Email Marketing Specialist