
Website Media.net
Advertising, in context.
About the job –Product Marketing Associate
Product Marketing Associate- at Media.net *We are looking for graduates only- 2024- 2025
Develop a deep understanding of the consumer and get hands-on experience in all aspects of Product Marketing.
What you will do
Go-to-market Strategy
• Target Market and Competitive Research
• Product Positioning & Feature Conceptualization
• Product Marketing Roadmap
• Content & Messaging Strategy
Product Adoption & Growth
• User Engagement Strategy & Execution
• Creative Strategy
• App/Web Store Optimization
• LeadGen Path Optimization
• Reengagement strategies
Experimentation
• AB Testing Elements, Features, User Journeys
• User Journey Optimization across performance & software environments
User Segmentation
• User profiling based on shared characteristics
• Cohort sets of users to identify super performers
• Customize targeting and engagement based on types of users
Monetisation
• Research & drive monetisation strategy balanced by a customer centric approach
• Optimisation yield across Free, Freemium and Paid Subscribers across various segments of users
• Lifetime value optimisation Associate Product Marketing Manager
• Monetisation of repeat users
What we look for in a candidate
Passion for Technology and Marketing
• You are excited by new technology and its use cases
• You are curious about digital marketing and its rapidly evolving business applications Leadership
Qualities
• You are a self-starter and a naturally motivated individual
• You work well in a team and take end to end ownership Creative Mindset
• You have a creative outlook and can solve complex problems with out of the box thinking
Problem Solver
• You are proactive in your approach to problem solving and navigating ambiguity and complexity
Logical Approach
• You think quick on your feet and can derive actionable insights based on information available
Location: Andheri East, Mumbai
Work Timings: 2 PM to 11 PM (We offer free drop service after 9:30 PM)
Work Arrangement: All five days, Work from Office
*Incase if you are aligned on the above role please fill the below google form:
https://forms.gle/NB7gExEyTJoPj1YC7 Product Marketing Associate
About the job
Product Marketing Associate- at Media.net *We are looking for graduates only- 2024- 2025
Develop a deep understanding of the consumer and get hands-on experience in all aspects of Product Marketing.
What you will do
Go-to-market Strategy
• Target Market and Competitive Research
• Product Positioning & Feature Conceptualization
• Product Marketing Roadmap
• Content & Messaging Strategy
Product Adoption & Growth
• User Engagement Strategy & Execution
• Creative Strategy
• App/Web Store Optimization
• LeadGen Path Optimization
• Reengagement strategies
Experimentation
• AB Testing Elements, Features, User Journeys
• User Journey Optimization across performance & software environments
User Segmentation
• User profiling based on shared characteristics
• Cohort sets of users to identify super performers
• Customize targeting and engagement based on types of users
Monetisation
• Research & drive monetisation strategy balanced by a customer centric approach
• Optimisation yield across Free, Freemium and Paid Subscribers across various segments of users
• Lifetime value optimisation Associate Product Marketing Manager
• Monetisation of repeat users
What we look for in a candidate
Passion for Technology and Marketing
• You are excited by new technology and its use cases
• You are curious about digital marketing and its rapidly evolving business applications Leadership
Qualities
• You are a self-starter and a naturally motivated individual
• You work well in a team and take end to end ownership Creative Mindset
• You have a creative outlook and can solve complex problems with out of the box thinking
Problem Solver
• You are proactive in your approach to problem solving and navigating ambiguity and complexity
Logical Approach
• You think quick on your feet and can derive actionable insights based on information available
Location: Andheri East, Mumbai
Work Timings: 2 PM to 11 PM (We offer free drop service after 9:30 PM)
Work Arrangement: All five days, Work from Office
*Incase if you are aligned on the above role please fill the below google form:
https://forms.gle/NB7gExEyTJoPj1YC7 Product Marketing Associate
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