Website Blu Digital
Are you a data-driven professional passionate about customer insights and digital marketing performance? Blu Digital is excited to announce a new opportunity for a CRM Data Analyst to join its innovative digital team. This full-time, remote position is based in West Yorkshire, England, and offers a competitive salary of up to £40,000 per year. If you enjoy working with large datasets, analysing customer behaviour, and shaping smarter marketing strategies, this could be the perfect role for you.
About Blu Digital
Blu Digital is a leading recruitment specialist in the UK and USA, focused on digital and e-commerce roles. The company partners with innovative businesses to connect them with skilled professionals who can make a real impact. Joining Blu Digital means working in a collaborative, supportive environment that values growth, innovation, and career development.
Why This Role Matters
Customer data has become the heart of modern business strategies. By understanding how customers interact across multiple touchpoints, companies can deliver more personalised experiences, improve engagement, and build long-term loyalty. As a CRM Data Analyst at Blu Digital, you will be responsible for turning raw customer data into meaningful insights that support smarter decisions, more effective campaigns, and measurable growth.
Key Responsibilities
In this role, you will:
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Analyse customer behaviour across digital platforms and touchpoints.
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Monitor and improve CRM data quality to ensure accuracy and compliance.
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Provide actionable insights to digital, marketing, and sales teams.
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Deliver clear reports and visualisations to help stakeholders understand data trends.
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Support automation and personalisation strategies to enhance campaign performance.
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Ensure compliance with GDPR and other data protection regulations.
This is not just a technical role – it’s about storytelling with data. Your insights will shape key business decisions and influence how the company interacts with its customers.
Skills and Experience Required
To succeed as a CRM Data Analyst at Blu Digital, you should bring:
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1–3 years of experience in CRM or customer data analysis.
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Strong proficiency with Google Analytics 4 (GA4).
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Hands-on experience with CRM platforms.
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Advanced skills in SQL and segmentation tools.
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Experience with marketing automation workflows.
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Ability to translate complex data into simple, actionable insights.
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Understanding of GDPR compliance and data protection best practices.
Candidates who are naturally curious, proactive, and passionate about digital transformation will thrive in this role.
Salary and Benefits
Blu Digital recognises the value of its employees and offers a competitive salary of up to £40,000 per annum, depending on experience. Additional benefits include:
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Remote working flexibility, giving you control over your work-life balance.
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Opportunity to collaborate with an ambitious and growing digital team.
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A supportive environment where your voice and insights are valued.
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Career growth and professional development opportunities.
Why Join Blu Digital?
Working at Blu Digital means becoming part of a company that values people as much as performance. This is your chance to make a real impact by shaping customer engagement strategies and helping businesses grow through smarter data usage. You’ll be joining a company that embraces innovation, encourages collaboration, and empowers you to bring fresh ideas to the table.
Who Should Apply?
This role is perfect for candidates who love working with data and have a strong interest in customer behaviour. If you’re analytical, detail-oriented, and enjoy turning numbers into stories, this is the right opportunity for you. Whether you’re an experienced CRM professional or looking to take the next step in your digital career, Blu Digital provides the platform for you to grow and succeed.
How to Apply
If you’re ready to take on this exciting challenge and advance your career, apply today for the CRM Data Analyst role at Blu Digital. Don’t miss the chance to be part of a dynamic and forward-thinking company.
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