Campaign Strategist

Campaign Strategist / Manager – Bristol / Hybrid (2 days required in Bristol)

£30,000 – £35,000 plus excellent benefits.

123 Recruitment & Training have partnered with a leading brand who are at the forefront of B2B marketing, developing go-to-market programs and helping businesses across the globe to generate sustainable sales.

A vibrant, dynamic workplace where your ideas count as the successful Campaign Strategist, you will enjoy a hybrid role (2 days in Bristol) within a forward-thinking, growing company. Along with a dynamic, bright office you will also be joining a brand who respects, and empowers individuality, and your impact will be valued and rewarded.

As the Campaign Strategist you will be responsible for,

• Design and execute multi-channel outbound campaign strategies.
• Deliver successful onboarding of new clients once the sales team have done their magic.
• Understand clients ICPs and product/services and create high performing campaigns to book sales appointments.
• Enable our data team to create targeted lists and set up campaigns.
• Work with our Copy Writers to deliver copy we know converts.
• Brief our Creative Team to produce attention grabbing hyper-personalisation using our own inhouse tools.
• Leverage intent data and the best-in-class information for success.
• Perform A/B tests and optimise campaign elements
• Determine and monitor campaign KPIs – we call this ‘the heartbeat metrics’
• Develop and present comprehensive weekly campaign reports.
• Analyse campaign data to gain insights and improve effectiveness.
• Suggest and implement campaign enhancements for optimisation.
• Develop roadmaps for processes, A/B tests, and optimization flows.
• Regularly communicate with clients, presenting campaign strategies and addressing their queries or concerns.

About you, they are looking for someone who is:

• Experienced in outbound marketing with a proven track record of running successful lead generation campaigns.
• Knowledgeable about various B2B marketing channels such as email, social media, PPC, SEO, content marketing, and can leverage each for maximum effectiveness.
• Skilled in data analysis, comfortable using tools like CRM software, and able to understand what’s working and what’s not in a campaign.
• An excellent communicator, both written and verbal, able to clearly convey strategies and results to clients and team members.
• A strong project manager, capable of managing multiple campaigns at once, meeting deadlines, and ensuring that all campaign tasks are completed on time and within budget.
• Able to use collaboration tools such as Trello, Smartsheet and CRM.
• A creative thinker who can come up with innovative strategies for generating leads. Equipped with strong customer service skills, able to build and maintain robust relationships with clients.

Benefits and Perks

• The freedom to work hybrid from office and home. 2 days in Bristol
• A collaborative, friendly, and hassle-free environment.
• Exciting team-building activities.
• Free books/ebooks & online training courses for your professional development.
• Access to some of the most advanced outbound methods available today.

If this role is of interest, contact Sarah at 123 Recruitment & Training today to discuss or send your CV to sarah@digitalsolutiontech.com

Job Types: Full-time, Permanent

Salary: £30,000.00-£35,000.00 per year

Benefits:

• Company pension
• Work from home

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Bristol: reliably commute or plan to relocate before starting work (required)

Experience:

• Marketing: 2 years (required)

Work Location: Hybrid remote in Bristol